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Products and Services: The Proposal Architect

The Author

Call the author if you have questions concerning the Proposal Architect.
Richard White
434.962.9508

The Product

The market for proposal writing software is saturated with "convince them that you are the best" templates. The templates are designed for one to ten page commercial proposals and are ineffective for federal proposals.

The Proposal Architect is a new, proprietary product designed specifically for federal proposals. It will increase your federal win rate and reduce your proposal writing costs at the same time.

The Proposal Architect will:

Assist you in winning more contracts
Make your proposed solutions more compelling
Save thousands of dollars of proposal writing time
Reduce proposal writing time

Proposal writing is both an art and a science. The Proposal Architect uses models, templates, and guidelines for the non-technical parts of a proposal (the science). These features save significant amounts of proposal writing time and effort.

The most difficult aspect of proposal development is writing the technical approach (the art). This frequently involves several subject matter specialists who aren't good writers, are billable and not readily available, and abhor involvement in a proposal effort.

The Proposal Architect uses a table-driven approach to developing a technical solution to a customer's problem. Suggested formats for work breakdown structures are provided and then converted to linked tables of task and subtasks to generate a detailed outline of the technical approach. The table hierarchy points out to technical writers:

The interrelationship of task and subtasks in the technical approach
What topics need to be covered?
Where they need to be covered in the task/subtask hierarchy
At what level of detail they need to be covered
Critical points in a subtask that may have been overlooked

The table-driven approach to developing a detailed technical approach outline replaces techniques like story boards for adding content to a high level outline.

The Proposal Architect uses model text to assist proposal writers in generating a Management Plan. Models for the following Management Plan sections are provided; totaling over 40 pages of model text.

Contract Organization and Management
Contract Management Policies
Subcontractor Management and Relationships
Corporate Support/Project Management Office
Project Management System
Staffing Plan
Quality Assurance Plan
Risk Management
Transition Plan
Human Resources Plan
Information Security Plan
Physical Security Plan
Safety Plan

A summary of the features and benefits of the Proposal Architect is shown below.

Features	Benefits
Use of Selling Points distributed throughout the proposal outline	Distinguishes you from the competition Makes your proposal customer centric Adds compelling content throughout the proposal
Table-driven approach to developing a technical solution to the customer's problem	More compelling technical solutions A better organized and clearer technical approach More consistency across technical task descriptions Improved guidance to technical writers Better consistency of technical material from multiple writers
Model Management Plan	A more compelling Management Plan A better organized and clearer Management Plan Person weeks of savings of writer time Reduce proposal writing time
Templates and formats for resumes and corporate experience	Reduce proposal writing time Savings in writer time
Proposal organization and writing guidelines	Greater clarity and conciseness of proposal content
Request for Proposal decomposition procedure	A more responsive proposal

Product License, Software Requirements, and Delivery

The enterprise license for the Proposal Architect provides for unlimited product use within a company. The license is perpetual and includes product updates at no charge. The product will be updated periodically based on user feedback.

The product is a hyperlinked Word document delivered on a CD Rom and requires no software other than Microsoft Word.

On-line training at your site will be arranged as required or be our guest at The Federal Sales Academy's Capture Planning/Advanced Proposal Writingseminar. The seminar is based on the principle solutions outlined within the Proposal Architect product.

Product Pricing

Option	Companies Employing Less Than 500	Companies Employing More Than 500
Proposal Architect	$3,600	Site license, call (888) 661-4094 x8

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