Proposal Framework Services

Save time and stress with a laser-sharp approach to producing your next proposal: start with a complete proposal roadmap that delivers RFP-specific instructions to guide your proposal writing effort. Fedmarket's Proposal Framework service helps you maximize your proposal's impact while minimizing the proposal pain.

Our Proposal Framework specialists analyze and dissect the bid opportunity your company is pursuing. Based on a thorough examination of the solicitation, available information on the history of incumbents, and an understanding of your company's strengths, Fedmarket will prepare a series of documents using proven proposal management methodologies. A typical Proposal Framework package includes a:

• Compliance Matrix - Compliance matrices are crucial to ensuring that all requirements of a solicitation are met. The matrix ensures that you address each and every requirement itemized in the solicitation, helps you organize your response, and ensures that you weight each requirement against the evaluation criteria spelled out in the solicitation. The Compliance Matrix also identifies areas that might require special attention given your particular circumstances, as well as highlighting specific action items. Two compliance matrices are generally prepared:
  
  
  • The first is a comprehensive production checklist that establishes who has what assignment, due dates, review dates, etc., and essentially drives the entire proposal writing effort.
  
  
  • The second, typically a more abbreviated matrix, is designed to be included in the proposal and serves as a roadmap for federal evaluators to cross-reference solicitation requirements, evaluation criteria, and your company's response within the proposal.


• Proposal Outline - Fedmarket develops a comprehensive outline for each volume or section of the proposal (typically, I. Contract/Administrative Data, II. Technical Approach, and III. Pricing), with headings and subheadings that are cross-referenced to the requirements in both the solicitation and the compliance matrix.


• Proposal Template - Proposal templates for each section of the proposal are constructed to meet solicitation requirements and provide a logical and appealing presentation of your material. Instructions, evaluation criteria, solicitation details, and any relevant notes that arose in initial planning meetings are embedded under each heading. Each volume's outline is styled using MS Word heading styles to ensure document-wide consistency in the final product's overall look.


• Strategy Development - Based on Fedmarket's analysis of the RFP, we provide a list of critical issues that should serve as focal points for the substance and tone of your response. These are especially useful in developing a persuasive Executive Summary, providing guidance on what to emphasize and highlight in your proposal.


• Data Call - It is imperative that you know what to ask for from your teaming partners and associates. Fedmarket assists you in identifying the data and documents you will need from any prospective partners. The plan then facilitates establishing clear assignments of responsibility and deadlines so that data is collected from your partners in an effective and time-saving way, rather than having it come in dribs and drabs. That's a sure-fire way to wind up finding that you're missing a crucial element at the 12th hour.


• Past Performance Template - Fedmarket builds documents that guide you in presenting your company's relevant experience in a way that conforms to the solicitation requirements and makes the most out of your company's unique qualifications.


• Pricing Model Template - Developing a pricing strategy is the most crucial aspect of your proposal. Fedmarket will help analyze your current pricing structure and how it matches with the solicitation's requirements. We then help devise a responsive pricing strategy based on our suite of pricing models.