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Eliminate Proposal Writing Chaos and Waste


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Installment [ 39 ]
Wild Cards Can Delude You
By Richard White


An attendee at one of our proposal writing seminars stated that her company calls blind bids on FedBizzOpps solicitations "wild cards". Every once in a while when the stars line up correctly they play a wild card and they won one last year. An example scenario might be:

There were no proposals being written at the time.

The company was very qualified to meet all the requirements of the RFP.

A win would meet a critical strategic goal of the company.

Our position that you should never bid blindly on a FedBizzOpps solicitation is general and there are always exceptions to a generality. But we would stress that they should be rare and done with your eyes wide open. In other words, knowing that you probably won't win.

Also keep in mind that winning a wild card bid can be dangerous. Sales people want to bid everything; their job depends on winning and they have a tendency to believe that every opportunity is winnable regardless of the customer relationship. Most experienced proposal managers want to write only winners based on customer relationships. These opposing positions can come up in almost every bid/no bid decision. A wild card win can tip the scale to bidding too much. The sales manager might argue for a blind bid saying: "remember that blind bid we won back in Agency X", not mentioning that it was in 1999.

Wild card bids are fine as long as you don't let them influence current bid/no bid decisions. As our mantra goes: poor bid/no bid decisions will drain your company of its expensive, precious proposal resources and you will end up in a downward, losing spiral.

CRMFederal provides specific guidelines for the bid/no bid decision as one of the individual processes in the overall sales and proposal writing process.




A winning proposal begins with a customer relationship.

CRMFederal

A Complete Business Process for Sales & Proposal Writing

  • An interactive tool to help technical writers think
  • Time saving model text
  • Proposal writing instructions and electronic content generation
  • Proposal library and version control
  • A training tool for new proposal writer

CRMFederal is about developing relationships, our interactive technology enables you to know how strong your customer relationships are and your chances for success in a simple and straight forward manner.


If you would like more information about CRMFederal call 888-661-4094 ext 8.



Proposal Writing Breakfast with CRMFederal Author, Richard White

Is your company experiencing proposal writing problems? Join the crowd of most federal contracting companies. Learn why your proposals are less than successful in this two hour breakfast training event.

Date: Friday, June 16, 2006 in Bethesda, Maryland
Time: 8:30 am - 10:30 am
Location: The Federal Sales Academy
Cost: $100 per person

Richard White, author of CRMFederal, a Complete Business Process for Sales Proposal Writing will address:

  • Why sales and proposal writing must be treated as a single business process
  • Defensive proposal writing
  • Advanced proposal writing techniques
  • Features and benefits of CRMFederal
  • Demonstration of CRMFederal

REGISTER HERE

Question? Call Suzie White at 301-652-9504 ext. 10

If you need help with any other product sales, call or write as follows: (888) 661-4094 ext. 8 or sales@fedmarket.com.


GSA Proposal Preparation eLab
Are you unable to complete your GSA Schedule offer? GSA proposal preparation is fraught with issues, questions, and frustration. Many postpone offer preparation because of the frustration. Complete your offer in 3 days or fewer. Our instructors will walk you through the process and you will leave the eLab with a completed GSA proposal. Attend our monthly GSA Proposal Preparation eLab in Bethesda, Maryland.
FedBuying Intelligence is the most powerful sales tool in the federal market. It searches five years of public bid data and tells you “who bought what”. Enter your product/service using keywords, Product/Service Codes, or NAICS Codes and find the solicitations and awards for the Contracting Officers and Contract Specialists who bought your product/service. Contact data including telephone number and email address is provided for each buyer in a downloadable spreadsheet. Details

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