An example is worth a thousand words and helps to avoid a plethora of meetings. It is not uncommon for corporate management to assign the task of writing individual tasks in the Technical Approach to a number of staff members. The Proposal Manager's challenge then becomes maintaining quality control. By providing staff with samples of what is expected from them, the Proposal Manager will simplify his or her task.

First and foremost, your staff should prepare a Work Breakdown Structure from the Request for Proposal (RFP) and use it to develop a Technical Approach Outline. The Outline should contain as much detail as possible. Companies that have purchased CRMFederal, Fedmarket's proposal-writing product, would use the Technical Approach Writing Tool. Those that have not would use a traditional outline in Word.

Technical Approach tasks are usually consistent with respect to organizational structure, the level of detail needed, tone and style. This is the basic premise of the Technical Approach Writing Tool in CRMFederal. Using a Word outline, the Proposal Manager should work with the best technical writer on the team to develop a complete and edited model task. The model task should then be distributed to all technical writers with instructions that the model is what you looking for from them.

The quality of the content from the technical writers will improve dramatically if you can produce a high-quality sample for them to use as a guideline. A typical response will be "Now that I know what you are looking for from me, I will have no problem producing it." Of course, you will not always have that experienced technical writer available to write the model task but any guidelines in model form will improve quality from those who are available. For example, the Proposal Manager may be able to extract a model task from an old proposal and refine and edit it for the purposes of the current proposal. Providing guidance to inexperienced writers is better than no guidance. The better the outline and the accompanying guidance you can provide, the better the proposal.

Is your company experiencing proposal writing problems? Join the crowd of most federal contracting companies. Learn why your proposals are less than successful in this two hour breakfast training event.

Date: Friday, August 18, 2006 in Bethesda, Maryland
Time: 8:30 am - 10:30 am
Location: The Federal Sales Academy
Cost: $100 per person

Richard White, author of CRMFederal, a Complete Business Process for Sales Proposal Writing will address:

• Why sales and proposal writing must be treated as a single business process
• Defensive proposal writing
• Advanced proposal writing techniques
• Features and benefits of CRMFederal
• Demonstration of CRMFederal

REGISTER HERE

Question? Call Suzie White at 301-652-9504 ext. 10

Write Less - Win More

CRMFederal is a new, proprietary product designed specifically for the federal services market.
It will increase your federal win rate and reduce your proposal writing costs at the same time.

• An interactive tool to help technical writers think
• Time saving model text
• Proposal writing instructions and electronic content generation
• Proposal library and version control
• A training tool for new proposal writer

CRMFederal is about developing relationships, our interactive technology enables you to know how strong your customer relationships are and your chances for success in a simple and straight forward manner.

If you need help with any other product sales, call or write as follows: (888) 661-4094 ext. 8 or sales@fedmarket.com.